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← Lectures·L19

Presentation Methods

Lennartz · 1 concepts · 6 questions

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Key Concepts to Memorize

5 Elements of a Good Presentation:


1. Key message — one clear takeaway

2. Comprehensive structure/storyline — logical flow

3. Good preparation & technical setup — be ready

4. Consistent and appealing slide design — visual coherence

5. Appealing presentation style — loud, positioned well, engaging


First Step — Before building slides, answer:


  • What information do you want to communicate?
  • What do you want to achieve?
  • Who is your audience?
  • What is the frame?

3 Types of Presentations:


TypePurpose
Scientific PresentationReport research findings (paper structure)
PitchSell an idea/product (USP, appeal to investors)
Lecture SlidesKnowledge transfer (dense, for looking things up)

Presentation Structure — Time Proportions:


  • Introduction: 10%
  • Methods + Results + Discussion: 80%
  • Conclusion: 10%

How to Start a Presentation:


  • Start with content (NOT an outline slide)
  • First 60 seconds are the most important
  • Do NOT repeat what the person who introduced you said
  • No outline at the beginning!

Introduction — Inverted Triangle (Problem → Gap → Hook):


    Problem (broad context)
       ↓
    Gap (what is missing in the literature)
       ↓
    Hook (your hypothesis/solution)

Structure Templates by Goal:


GoalStructure
Pitch an ideaBig change → Chances & risks → Solution
Describe a problemProblem → Implications → Solution approaches
Present a solutionProblem → Solution → Implementation

5 Steps to Build a Presentation:


1. Write down cornerstones (e.g., research questions)

2. Add required elements (literature, methods, results…)

3. Think of a story / red thread to connect

4. Sketch slides

5. Make them pretty / fine touch


Slide Design Principles (3 rules):


PrincipleMeaning
Form follows ContentDesign supports the key message
Think Inside the BoxGroup connected messages in boxes for clarity
Expect the DAU\\*Dumbest Assumable User — structure must be obvious, must "leap out"

Reading direction: Information perceived from top left → bottom right


Layout Rules:


  • Max 20 words per slide (exceptions: 30)
  • NO full sentences → keywords only
  • Line breaks reduce readability
  • Max 2 minutes per slide
  • Practice and speak free (not read from slides)
  • Be consistent: background, colors, fonts, margins, icon style

Typography:


  • Simple font: Arial or FAUSans
  • Min size: 16pt, preferred: 18pt, headers: 24pt
  • Bold preferred for highlighting (over italic or underline)
  • Avoid all-caps words

Colors:


  • Max 3 colors per slide (excluding black, grey, white)
  • Must work in black & white / greyscale
  • Color blind friendly (vary lightness and saturation)
  • Consistent meaning for colors across all slides

Transitions & Animations:


  • Transitions (between slides): keep simple → None, Morph, or Fade
  • Animations (within slides): use to guide audience, use carefully

AI-generated images — risks:


  • May look realistic but contain weird/wrongly spelled details
  • Always check carefully before using